PetcareInnovation Europe showcases the latest innovations across Europe to drive partnerships and investment within petcare.Hong Kong’s Buddy Bites closes $1 million seed funding round. The pet food company, backedby Mars, plans to expand following the capital injection. With a greater focus on pet nutrition and the desire for smarter, more efficient products, the demand for innovative tools like the automatic weighing metering spoon is higher than ever. This device is not just a trend but part of a broader movement toward smarter petcare. What our attendees say. PetcareInnovation Europe is a must-attend event for anyone in the petcare industry looking to stay up-to-date on the latest trends, innovations, and best practices. Our shift to offer more AI and digital solutions means equipping pet parents with the products and services that enable their pets to live happier and healthier lives. After all, that’s what it’s all about. Ikdeep Singh is global president of Mars Pet Nutrition. Focused on the future of petcare. We’re here to connect entrepreneurs like you with the knowledge, the resources, and the opportunities to advance your contribution to the world of pets. The petcare industry has embraced high-tech innovations in themost delightful ways. Smart collars and automatic feeding systems are merely the tip of the iceberg. I recently came across a fascinating gadget that tracks pets’ activity while analyzing their mood based on specific behaviors. Pet owners will appreciate the thoughtful infrared surveillance system that detects when your furry friend approaches the fountain.

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